Situation:
MarketEdge, a scaling digital agency, was exploring CRM solutions to support its growing client base, improve operational efficiency, and simplify compliance. ADAPTTECH Solutions needed a persuasive pitch deck to demonstrate how its platform could meet these needs.
Project Goal:
Design a sleek, forward-facing presentation that clearly communicates the platform’s core features and benefits. The goal was to win over key decision-makers at MarketEdge by showcasing value through real-world results and elegant storytelling.
Action:
I created a visually refined, tech-inspired presentation that fused gradient spheres and clean sans-serif typography to evoke innovation and simplicity. The slides were structured to build narrative momentum: starting with audience pain points, leading into product features, and ending with a case study and success path. I balanced persuasive language with clear data visuals, including animated charts and testimonials, to support the pitch.
Result:
The presentation successfully secured a follow-up strategy meeting with MarketEdge’s leadership team, positioning ADAPTTECH as a serious CRM contender and progressing the deal into a live sales conversation.
